Motorola V3 Mobile Phone
Motorola is one of
several companies which has high sales in
the clamshell segment. The models of this
kind from this manufacturer appeared at
the same time with Korean models or even
earlier. European users got acquainted with
clamshells due to phones from Motorola.
The company as a pioneer in this field had
several popular products of this design,
for example, everybody remembers the outstanding
StarTac and further clamshells of V-series.
All clamshell models were made at the same
style typical for company: base functions
and classical clamshell design. The market
competition has become stronger and the
company tries to find new niches for its
products. Not long ago it presented triplets
(v300, v500, v600), than its versions made
in other form-factors appeared (Motorola
v80). Two years past since the company firstly
announced its triplets, Motorola tested
the new platform, tried to make it more
reliable. Once the company succeeded, it
became able to produce new products very
quickly. New Motorola E398 and v80 are evidences
of this fact. As youve guessed the
new product of the company is based on the
same platform as triplets and has a clamshell
design. For the first time the company tries
itself in the fashion segment of the high
class, producing the phone which has the
highest price for the mass product. Of course,
this phone is not a rival to the models
from Vertu, because new Motorola is positioned
in the mass segment. By the way, can we
call the product that costs 650-700 USD
a mass one? The example of Nokia 8910(i)
sales shows that such kind of products can
be successful on the market.
What is the peculiarity
of the new phone from Motorola? Its
very simple to answer. The developers had
a task to create the thinnest clamshell
phone on the market as soon as possible.
It was also necessary to use exclusive materials,
mainly metal alloys. The project was named
Razor, the core point of the phone is perfectly
stressed by this name. The full name of
the phone is V3 Razor. Let us review it.
At the first sight the phone can reminds
a small PDA, it is rather wide but not high
(comparable with current clamshells by this
feature). When you take the phone you understand
why it has its name, the phone is very thin
(less than 14 mm). It is the depth of the
closed clamshell, if you open it, the phone
will be even thinner, especially the top
part of it. If you touch the top edge of
the phone, the edge will seem to be very
sharp. One more time you will think that
the name to the phone was not given occasionally.
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